[Client Reviews]Interview with the owner of 4 businesses in Vancouver, Canada! What is your business strategy?

30 Apr 2024
In February, we had an interview with Son Joo-hyuk. He has lived in Canada for 10 years and has achieved success in the restaurant industry, currently running four restaurants. When he first entered the country, he worked under an LMIA visa, and using his experience working in Korea, he expanded his restaurant to four locations. (Richmond – Dolpan Pork Belly/Downtown & Main St – BBQ Chicken/Commercial Broadway – Ginger Sushi)

▶ Canadian localization strategy The restaurant is said to have been able to succeed by targeting local customers through localization. Most of our customers are local Canadians, and we operate our restaurants in consideration of regional characteristics. For example, it is said that they are operating by taking advantage of the characteristics of Richmond, which has a majority of Chinese customers, and Commercial Broadway, which has many Italian customers.

▶ Many Korean employees On the other hand, it is said that the majority of employees work in Korea with a visa through a working holiday or LMIA. The number of young people coming through working holidays has increased significantly, and perhaps that is why the young people employed these days tend to be fluent in English. In addition, one of the reasons why there are a lot of Korean employees is because they are sincere and hard-working, and they have many advantages, such as being able to do their work even when they are not visible and communicating well with CEO Son Joo-hyuk, so they expressed their opinion that working together is positive. 

▶ With nest immigration Since there are many employees, there are many cases where they help with LMIA or immigration or share information. Above all, I liked the honest customer service through the fixed price system, and the process often progresses quickly and well. Most of those who introduced me have satisfied results. They say they received it. And above all, smooth communication with customers is a big advantage, so he recommends it to many people.


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